Growing up in a family of six kids, Christine Hollinden, CPSM knew how to stand out at an early age. As the founding principal of Hollinden | marketers + strategists, she’s passionate about helping professional services firms distinguish themselves from the pack. Her energetic and forward-thinking approach has earned her industry recognition and status as a sought-after speaker on marketing topics.
Prior to founding Hollinden in 1993, Christine’s career included serving as Director of Marketing for KPMG in Houston, Regional Communications Manager for Coopers & Lybrand, and Marketing Coordinator for Grant Thornton. She holds a Bachelor of Science in Business Administration from the University of Houston at Victoria, and a Master of Business Administration from Texas A&M University. She also holds the prestigious CPSM (Certified Professional Services Marketer) designation.
Christine is an active member and supporter of several professional organizations, and serves as a regular guest lecturer at Texas A&M University and many Houston-area universities. She teaches the marketing section for the Certified Value Growth Advisor course and the social media marketing session for Entrepreneurship Bootcamp for Veterans with Disabilities. Additionally, she is a member of the following committees and professional organizations:
- Advisory Council, McFerrin Center for Entrepreneurship, Texas A&M University
- Mid-Market Alliance Committee, Alliance of M&A Advisors
- Campaign Leadership Committee, University of Houston at Victoria
- Vice Chargée de Presse, Chaine des Rôtisseurs, Bailliage de Houston
- Board of Directors, Aggie Angel Network
When not helping firms build their brands and drive business development, Christine enjoys building her skills on the fairways and greens, cooking a gourmet dinner for friends, or playing fetch with her three Bengal cats.
“As a subject matter expert, Christine Hollinden clearly demonstrates her passion for marketing strategy and genuinely strives to provide informative and thoughtful information to meet the needs and level of her audience.”